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All the Best Fourth of July Sales: From Ulta to REI

Photo-Illustration: The Strategist; Photos: Retailers

Between all your barbecuing, tanning by the pool, or taking refuge in the AC this long weekend, don’t forget to check out the sales. A ton of our favorite retailers are offering actually good ones for the Fourth of July. There are plenty of discounts on in-season picks like patio furniture, pool towels, and luggage (and lots of time to still use them this summer) as well as sitewide savings on staples you’ll use year-round, like vitamin-C serum, sports bras, and an interior-designer-approved sofa.

Here, we’ve organized the deals alphabetically by merchant. I’m logging off for the weekend, so I can’t guarantee that everything will still be in stock when you’re seeing this — but I’ve included as many details about each sale to help you shop it. If you don’t want to miss any Fourth of July sales coverage (including subscriber-only deals), be sure to sign up for our email newsletter for the latest.

Alex Mill rarely has sales, so we were delighted to see that the brand is offering up to 60 percent off women’s and men’s styles. (Heads up: You do have to enter your email to access the sale.)

Prime Day is still a couple of weeks away (we’ll be covering it in full force on Tuesday, July 11, and Wednesday, July 12), but a few early deals have started rolling in. Most discounts so far are on Amazon’s own devices, but there are some good deals on brands like Dyson and Hanna Andersson if you do some digging. (Which, of course, I did — and you can locate all of my findings in our separate coverage of the early deals here.)

The interior-designer-approved furniture brand is offering savings on hundreds of items through July 9 — including our favorite Sven sofa that’s now under $1,000.

Looks like July is actually the best time to buy an artificial Christmas tree, as Balsam Hill is offering up to 50 percent off all month long. Plus, shipping is free.

Everything, including already-on-sale products, is 30 percent off for the long weekend with the code SPARKLER.

Clearance items are an extra 30 percent off through July 4, no code needed.

Everything at Brooklinen is 20 percent off — the typical discount it offers for sales holidays — but it’s a good excuse to finally pick up that new sheet set.

Calpak has added some best-selling luggage and travel accessories to its sale section, up to 35 percent off.

For all your bedding needs, Casper is offering 20 percent off mattresses, pillows, sheets, and other bedroom décor as well as 50 percent off adjustable frames.

I’ve never seen a deal this good at Cold Picnic, so don’t dillydally. Already-on-sale pieces are an extra 20 percent off with the code FLOATAWAY.

For all your clean-beauty needs, Credo is offering 20 percent off sitewide through July 4. (No code required.)

Summer essentials like swimwear, shorts, sandals, and travel bags are up to 60 percent off.

Fly by Jing’s Sichuan pantry staples are up to 50 percent off through July 4. Single jars of its Strategist-beloved chili crisp aren’t discounted by much — just 10 percent — but you can get some really good deals on bundled sets.

It’s been a while since I’ve seen a sale this good at Girlfriend Collective. Everything is 25 percent off, including items in the recently rereleased Citrine colorway.

A selection of bakeware is up to 25 percent off at Great Jones through July 4.

Adorable pajamas, swimwear, and activewear for the whole family is up to 60 percent off.

Huge sale happening at J.Crew this weekend — take 50 percent off full-price styles and an extra 60 percent off sale products with the code FOURTH.

Everything at hair-care and accessories brand Kitsch is 20 percent off with the code SUMMER20 — including its recently released Barbie collection.

For Madewell’s Big Summer Sale, use the code HOTDEAL to get 30 percent off full-price and already-on-sale items.

REI

Thousands of products (mostly camping items) are up to 50 percent off at REI through July 4. REI members get a few extra deals too: Take $20 off when you spend $100 on REI Outlet products with the code OUT4JULY23, and 30 percent off select REI Co-op and North Face items.

It may take some sifting, but there are some excellent deals on Strategist-loved brands like Belif, Dr. Jart, and Dyson on sale at Sephora.

Shopbop has added hundreds of new products to its sale section, which are now up to 70 percent off.

Over 3,000 tried-and-true skin-care staples — from brands including Sunday Riley, La Roche-Posay, and Caudalie — are up to 25 percent off at SkinStore with the code JULY4.

For sweat-induced summer breakouts, Soft Services is offering a discount on its body-acne-clearing bundles. Both sets feature the brand’s clay mask and salicylic-acid mist, and the larger bundle also includes a gel-based moisturizer.

Target has marked down hundreds of pieces of hot-weather apparel, outdoor furniture, home décor, and more for the holiday weekend.

Tushy makes several of our favorite bidets, all of which are 25 percent off with the code USOFSPRAY through July 6.

Ulta is holding a three-week Big Summer Beauty Sale. There will be rotating deals each week, so now’s a good time to stock up on sun care and hyped makeup; jumbo-size shampoos and conditioners will be on sale for the duration of the event.

Take an extra 50 percent off everything in the clearance section, no code needed.

The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

All the Best Fourth of July Sales: From Ulta to REI